You have to be prepared when those objections start rolling in. They definitely will.
Depending on the age range of your ideal audience, there is a variation in objections.
A younger demographic has not had much experience, so they are usually adventurous like that. However, they are mostly broke, dependent, or with limited disposable income.
If it is fun, and will give them social prestige, they will most probably go for it. That's how they roll.
A more advanced audience has seen it all.
You have to deal with objections. And deal with them without appearing confrontational. Or augmentative.
It takes research to know their pain points. And strong knowledge of copywriting to weave the solution of your product around these pain points.
Your ideal audience goes through a journey when they encounter your brand. And each stage of this journey has its own set of objections that you must deal with.
Are you following?
Great!
I have discovered that the best salesmen are those experienced in their research of the pain points of their ideal audience.
And also know how to present their product or service as the solution to these pressing problems.
You will experience better results in sales if you improve on these two areas:
1. Researching the pain points of your ideal audience.
2. Using copywriting to present your product as the solution to their problems.
I hope this helps.
Let me know if you got value in the comments section.
Your Value Emperor,
Godknows Ogbu.
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